Snr PPC and SEO Specialist Opportunity

Job description

On behalf of our client – we are searching for a team player who is focused and experienced in managing SEO and Adwords accounts and can hit the ground running. This person must be a self-starter. This is a leading digital agency.

As a Search Engine Optimisation analyst, the person’s primary goal will be to increase natural search engine traffic from key search engines for our client.

The person will also assist with the implementation of a SEM (Search Engine marketing) and web analytics strategy. Understanding clients’ needs and coordinating the execution of superior campaigns. Outputs include web, mobile, social media, video and other media.

Audit content published for search engine optimisation compliance
* Create detailed search engine optimisation recommendations for assigned sites
* Track and report search engine referrals, keyword rankings and other SEO/SEM traffic metrics for assigned sites to stakeholders
* Implement strategies for attaining high rankings for relevant, high-volume search terms
* Be an expert in your space by staying on top of current SEO/SEM news, search engine feature changes, and algorithm shifts.
* Research, create and assist with a long-term SEO/SEM strategy for the channel that complies with best practice standards and will drive sustainable traffic.
* On-page optimisation, including detailed site assessment and comprehensive recommendations.
* Off-page optimisation, including development and acquisition.
* Website structure, page structure and internal linking structure.
* Advice on implementation and page code.
* Page copy and keyword optimisation.
* Monitoring and reporting.
* Keyword research.
* Competitor and back-link analysis.
* Work autonomously to identify areas of opportunity and improvement.
* Follow company policies and procedures.
* Complete any ad hoc report, or duty as required by the business needs.
* Demonstrate an active interest in advancing the success of our clients.

The job will also cover newsletters, email marketing campaigns, social media and other internet campaigns.

Requirements

– An SEO/SEM qualification (required)
– Understanding and Experience in Web Analytics (required – at least one year)
– A tertiary qualification with a marketing background (advantage)
– Understanding and experience in the Web 2.0 environment (required – at least one year)
– MS Office Word and Excel advanced user (required)
– Report writing skills (required)

Advantageous

* Able to work with a diverse and distributed team.
* An adept and proactive communicator able to build relationships at all levels, able to deal with others with tact and good judgment. Responsible, inclusive and approachable.
* Drive and desire to contribute to the success of the company’s strategy and goals
* The ability to multitask and plan effectively, especially regarding the introduction of new work to suit existing schedules is a must, as is effective self-management.
* A proactive and preemptive problem-solving approach, requiring a diligent mind and an eye for detail in all aspects of business.
* Intelligent and perceptive. A creative and original thinker with the ability to generate innovative solutions and suggestions to meet a wide range of business challenges.
* Positive and enthusiastic, displaying a genuine passion for meeting new challenges. Inquiring and analytic.

Personal Skills/Attributes

Understanding of all aspects of digital marketing, content marketing, web development, email marketing and design as well as CRM, SEO, paid media, etc. would be hugely advantageous.

Posted on 18 Jun 08:41     APPLY NOW