SEO and Online Marketing Specialist Opportunity

Job description

Responsibilities include but are not limited to:

Customer needs analysis, strategy, competitor analysis
Consistently provide excellent customer service to customers (internal and external)
Onsite and offsite SEO optimisation and customer performance
In-depth website and SEO analysis on a technical and non-technical basis
Keyword research
Website audits and analysis

Creation and ownership of customer, performance, operational and strategic plans and reports
Google Analytics analysis and strategy development
Creation of detailed SEO implementation guidelines for use by external developers
Creation of SEO Developer Best Practices documents
Work with cross functional departments to develop strategies for SEO
Customer, external developers and interdepartmental liaison, communication and project management

Onsite SEO implementation according to R.O.I. SEO methodology
Off-site optimisation – link building on a monthly basis to reach targets.
Constant industry related research.
Provide SEO training for new and existing staff
Managing small teams to ensure deliverables and client expectations are met
Report weekly to the head of SEO on the team and clients’ performance against set objectives
Personal skills/attributes
Proven SEO skills, practical hands-on experience and past accomplishments
Problem solving skills
Knowledge on current SEO ranking trends and factors
Strong administrative and organisational skills

Requirements

Strong communication skills – verbal and written
Strong research skills essential
Meticulous attention to detail and focus on delivery of projects for clients
Highly adaptive – industry changes rapidly so ability to learn is critical
Ability to solve problems quickly and thoroughly
Must be a team player
Ability to think strategically and commercially and understand real return on investment.
Prepared to work long hours when necessary and well under pressure
Must have an inclination towards project management, marketing and other organisational skills.
Excellent understanding of digital and online
Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organisations.
Basic knowledge of HTML
Competent in CMS systems such as WordPress, Joomla and custom CMS’
Ability to develop custom SEO strategies for clients in various industries
Analytical with the ability to review campaign results, understand them and identify opportunities for improvement.

Advantageous

Experience with managing digital projects from brief to results evaluation advantageous.
At least two years’ agency experience preferred
Marketing qualification desirable
Advanced MS Word, Excel and PowerPoint advantageous
Must have own transport.

Personal Skills/Attributes

Must be strong on PPC and SEO.

Posted on 18 Jun 08:49     APPLY NOW