LIMA BEAN : Senior Digital Strategist

Lima Bean is a fast growing digital agency. The agency is looking for a senior digital strategist that will be responsible for conceptualising, creating and overseeing the implementation of digital strategies for new and existing clients. The candidate will also be the first point of contact for potential new clients and will be expected to proactively engage in business development. The candidate should have outstanding knowledge of the digital space and should be highly creative yet pragmatic. The candidate should ideally have a strong network consisting of influential business leaders.

Job specification

Position title:

Senior digital strategist


Cape Town (Observatory)

Job type:


Start date:



Neg. depending on skills and experience


The candidate will be the first point of contact for potential clients. The candidate will hold the initial meeting with the potential client and will develop a high level strategy and plan and present that in the form of a proposal. Once proposals are accepted, the candidate is to flesh out the strategy and plan before handing the project over to the production team. The candidate will remain the escalation point for the client. The candidate is to remain highly involved with existing clients and must gain a deep insight into the client’s business in order to develop campaigns and plans that help the client achieve their goals. The candidate will be expected to proactively engage in business development efforts in order to obtain new clients and upsell to existing clients.

We’ve got:

–          An extremely smart and skilled team of professionals

–          Biannual performance and salary reviews

–          World class coffee

–          Drinks for after work on Fridays


We don’t:

–          Manage people with the “whip”

–          Run out of coffee

–          Judge you if you need to stay at home for a day because your geyser burst and the plumber hasn’t arrived and isn’t returning your calls

–          Have a dress code

Immediate roles and responsibilities

–          Be the first point of contact for new leads

–          Be proactively involved in business development

–          Create proposals (including working out the budget with the production team)

–          Spot opportunities and stay on top of trends

–          Develop campaigns and plans and present those to existing clients

–          Maintain excellent relationships with existing clients

–          Ensure that what is produced is in line with the initial vision



–          Relevant diploma or degree

–          Minimum three years’ experience in a similar position

–          A strong understanding of the entire digital spectrum, including:

o   Online marketing: SEO/PPC/content marketing/social media marketing

o   Ability to judge wireframes and design

o   Development technologies

o   CRM

o   Analytics


–          Background as a business analyst

–          Development experience

–          Digital design experience

–          Experience in the advertising industry

Personal Skills/Attributes

–          Highly creative

–          Passionate about digital, strategy, business and people

–          Analytical and pragmatic

–          Excellent verbal and written communications skills

–          Friendly and outgoing

–          High level of attention to detail

–          Self-motivated

–          Proactive

Posted on 06 Mar 15:03

Contact details
Lima Bean

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